Online Coaching-Introduction

 

Make no mistake if you have any kind of expertise in any specialized area of knowledge, you can coach people online. You have to understand that we live in the modern world where specialization is extremely important. People simply tend to become one-dimensional as far as their personal expertise and knowledge are concerned.

We tend to develop tunnel vision. Maybe we’ve been working at a certain place doing certain things for an extended period. We start to get locked in to that type of thinking as well as we end up restricting our knowledge to a narrow band of information. This happens across the board.

Paradoxically enough, the more information we come across on the Internet, the more uncertain we become. We know that a lot of this information is correct. We know that a lot of the data we can pick up online are spot on.

The problem is we do not have the time to actually become experts in these because we’re too focused on becoming experts in another subject or in another area of our life. This is why there’s a big demand for online coaches. You only need to be good enough in one particular subject and people would pay you to coach them.

Of course, this depends on the niche. Some niches don’t really need much <2:33>____. You really don’t need to show up on a webcam to coach people on a one-to-one basis. In many cases, people interested in certain types of information only need to go to blogs that specialize in that topic.

However, in certain types of niches like affiliate marketing, setting up successful businesses online, learning how to flip businesses, or learning how to master Photoshop or other specialized pieces of software, there is quite to demand for online coaches. It’s very easy for people to get excited about coaching. Believe me there is a tremendous amount of opportunity.

Unfortunately, if you go about trying to set up your own online coaching business the same way as everybody else, chances are you will probably fail. I know that sounds harsh. I know that’s the kind of thing you probably don’t want to hear. Believe me I’ve tried to say it as gently as possible.

However, let’s get real here. You need a wake-up call. If you set up your business the same way as other online coaches, chances are very high that you’re not going to get the results that you’re looking for, far from it.

If you want to truly succeed as an online coach, you need to build a solid brand. You have to give people a reason to seek you out. You have to establish why people should listen to you instead of the other self-proclaimed gurus and experts in your field. Why should they beat a path to your door when it seems that there are so many other experts talking about the same thing?

The most important way to do this is, of course, is to develop a brand. This is why you need to stand out as an online coach. If you can’t manage to do this, your dreams of building a successful online coaching business is pretty much dead in the water. You can pretty much kiss those plans goodbye.

Wrap your mind around the following tips so you can increase your chances of success as an online coach. Believe me there’s a tremendous amount of demand out there. People are clamoring for online coaches. However, let me tell you, people are not going to put dollars in your hands unless you can convince them that you are the right coach for them.

About this Course

COURSE CURRICULUM

Section 1 – Your Online Coaching Business – Introduction
Section 2 – The Benefits of Selling Your Expertise
Section 3 – Benefits from Passive Models of Selling Your Expertise
Section 4 – Selling Your Personal Expert Brand
Section 5 – Different Coaching Service Sales Models
Section 6 – Sell Your Coaching Expertise through Book
Section 7 – Sell Video Courses
Section 8 – Sell Your Expertise through Scheduled Webinars
Section 9 – Live Webinars
Section 10 – Offer One-on-One Coaching

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